Did Apple base their Marketing Strategy on Star Wars?

Here you will find the core team of Apple employees who marketed and launched the Macintosh in 1983. This video is long but informative and worth viewing. You will find unique perspectives on the launch of the Mac 20 years later and interesting facts that may surprise you.

Did you know that Steve Jobs requires a piano in every hotel room he visits, despite the fact he does not play piano?

Additional note: The Person from ComputerHistory.org painfully introduces the speakers from Apple...so feel free to skip ahead. Additionally, if you enjoy the video you should visit computerhistory.org.